Welcome cards and framing anchors lead guests to the spots where the best shots are made. We edit those shots into a video postcard that supports sales of additional services and encourages direct bookings among your guests' friends.
Configure Lens™
Visitors are already filming. We suggest what to film, so they show what is exceptional about your place.— Marcin Jamro, PhD, DSc, Eng.
Creator of Odoardo™ · entrepreneur, author, scientist and programmer
Your guests film your place on their phones and you have no control over it? Odoardo Lens™ turns those random shots into a film that becomes their keepsake, ready to show friends.
The most photogenic spots in your space give brief, precise prompts: show a detail, film a gesture, capture a reaction. We automatically edit the shots into a video postcard — with stabilization, cutaways, licensed music and synchronization.
The guest gets a personal keepsake and a reason to share it. Your place reaches the people close to them through a recommendation, not an advertisement. Everything happens in the phone's browser: no app, no account and no work for your staff. The script can also point the guest to your additional services.
The guest does not need to know how to film. Odoardo Lens™ guides them from the first touch of the phone to a card in the room or a framing anchor in your space, all the way to sharing the video postcard.
The director's interface opens right away in the browser on the guest's phone, with no app to install, no registration and no instructions.
A list of spots to film is shown. Each prompt points to one specific frame, designed for this place.
A detail, a gesture, a reaction. The virtual director guides them step by step, so filming feels natural, enjoyable and rewarding.
We automatically edit the shots into a film and add music. The guest can keep the video postcard or share it online.
Odoardo Lens™ is not another mobile app and does not end on a screen. The welcome card lies where the guest spends their time. The framing anchor hangs where filming is worthwhile. A touch of the phone is all it takes to begin.
A precisely finished mark of Odoardo Lens™'s presence. It can wait in a room, in a restaurant, at the entrance or wherever the cinematic story begins. It is a black mass-dyed card, refined with gilding, with a hidden microchip.
We place them where form, light or perspective deserve special attention. These marks do not compete with the interior. They bring out its character. Black paper with gilding, set in an oak frame and fitted with a microchip.
Below are visualizations of possible placements. You choose the spots in your property, knowing what makes the strongest impression on visitors.
A video postcard has two jobs: to give the guest a keepsake they truly want, and to help the place be seen the way it deserves.
The stories are made by real visitors, so they carry a credibility no promotional campaign can give.
Every video postcard stays personal while keeping the rhythm and aesthetic that belong to the place.
The film can lead to a booking, a purchase, an event, a collection or getting in touch, as the script sets out.
The guest decides whether to keep the film private or share it with friends on social media.
You configure your set, pay for the welcome cards and framing anchors, and then start your subscription. No setup fee and no fee for preparing the script. You can cancel your subscription at any time.
Does your space need something more?
We can design and prepare a solution made specifically for you.
Your Odoardo Lens™ bill follows the changes in your space's occupancy. A month without guests costs only the base fee.
The base fee is $249 per month.
The most expensive possible month is $1,448 (249 + $1,199).
A seasonal property pays only the base fee in a quiet month, as long as it stays within the allowance of 10 video postcards.
The additional charge is based on a month that has already ended. You know it before we issue the invoice. You can check the number of video postcards generated in your Odoardo ID™ account at any time.
There is no price per individual video postcard. So the most expensive possible month is the base fee plus the highest bracket. Nothing more.
You can cancel in any month. We can end the service only with 90 days' notice.
Add welcome cards or framing anchors — without them, guests have nothing to start the film with.
You pay for the first month when you order. We charge the following months automatically. Cancel at any time. The cards and anchors remain yours. You are looking at visualizations of the card and the anchor prepared with artificial intelligence tools, not photos of finished pieces. The product description is binding — where we use AI.
Does your space love the camera?
Free entries are open for the yearbook of places with exceptional light, composition and character. Show us how your space loves the lens.Odoardo Lens™ turns an interior into frames. Odoardo Art™ makes sure there is always something worth filming: curated, signed works of art that change the character of the space every quarter, with no renovation.
Discover Odoardo Art™ →
Essays on the gaze and the moment preserved for good. For those who want to keep what is fleeting, in a form worthy of the places they create.
Odoardo Lens™ turns the shots of your space that guests are most likely filming on their phones anyway into one film they want to show someone. A guest brings their phone close to a welcome card or a framing anchor, and the director's interface opens in the browser: shot by shot, it suggests briefly and precisely what to film — a detail, a gesture, a reaction. We edit the shots into a video postcard with stabilization, cutaways and music, and the guest gets a personal keepsake and a reason to share it. No app, no guest account and no work for your staff, and the script can also point the guest to your additional services.
Odoardo Lens™ is a directed recording script that runs in the browser. It guides the guest through a few short shots, then automatically assembles them into a finished video postcard that leads the guest's friends to your place's own address — for a booking, a table, a ticket or a visit.
No. Touching a card with a microchip or a framing anchor opens the director's interface directly in the phone's browser, with no account and no installation.
No. The directions appear on the phone, and editing happens automatically in the cloud. Your team does not have to handle the filmmaking process.
The guest alone. They can keep the film or share it with friends, for example on social media. You, however, can disable or delete any video postcard.
The base fee is $249 incl. VAT a month and includes 10 video postcards. Above that allowance, we settle the closed month in brackets: $99 for up to 50 video postcards, $299 up to 200, $599 up to 600 and $1,199 up to 1500. Welcome cards and framing anchors are a one-time payment. Deployment is included.
At most $249 for the base fee and $1,199 for the highest bracket, $1,448 incl. VAT in total. There is no per-film rate, so the bill does not grow beyond that bracket. The monthly limit is 1500 video postcards. Before you reach it, we will get in touch about a dedicated plan.
The film is made from what they actually recorded. A scene missing a required shot is left out entirely — together with its cutaways — so the video postcard stays coherent, just shorter. The guest does not have to record everything in the script.
Each sense works on its own. Together they create a shared experience of place.
Odoardo Soul™
Touch · The space recognizes context and responds.
Odoardo Alibi™
Hearing · The space gives people a reason to truly meet.
Odoardo Art™
Sight · The space gains a changing, curated identity.
Odoardo Lens™
Memory · The space remembers the experience and invites a return.
Odoardo Space™
Presence · The space receives a unique address in the digital world.
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