Odoardo Journal™

Thought that stays

The layer of ideas behind Odoardo™. Essays and research on how physical matter, the latest technology and the five senses change the experience of a space.

Thought that stays
  • Essays and analyses
  • Matter and technology
  • Inspiration and observation
  • Five senses of place
  • Free of charge

The art of conversation

On gatherings, rituals of conversation and the questions that make an evening stay in memory.

We write about why deep conversation has become a luxury and how a space can encourage it: from private dinners to business meetings. The subjects range from the cultural history of conversation to practical scenarios for evenings you will want to remember for good.

Discover Odoardo Alibi™ →
Art deco in a contemporary key: the psychology of black and gold in luxury design
Alibi

Art deco in a contemporary key: the psychology of black and gold in luxury design

4 min read Read →
The aesthetics of silence in interiors: how do minimalism and symmetry lower our everyday stress?
Alibi

The aesthetics of silence in interiors: how do minimalism and symmetry lower our everyday stress?

4 min read Read →
Engineering an oak box: why did we give up hinges in favor of hidden neodymium magnets and veneer?
Alibi

Engineering an oak box: why did we give up hinges in favor of hidden neodymium magnets and veneer?

4 min read Read →
Haptics in premium products: how does three-dimensional gilding on cards react to light and to the sense of touch?
Alibi

Haptics in premium products: how does three-dimensional gilding on cards react to light and to the sense of touch?

4 min read Read →
Solid-dyed black paper: why does the purity of the cut edge define uncompromising luxury?
Alibi

Solid-dyed black paper: why does the purity of the cut edge define uncompromising luxury?

4 min read Read →
The psychology of space in beauty salons: how do you draw clients away from reading the internet and build a relationship with the brand?
Alibi

The psychology of space in beauty salons: how do you draw clients away from reading the internet and build a relationship with the brand?

3 min read Read →
Quiet luxury in the chief executive's office: design that builds authority in corporate space without words
Alibi

Quiet luxury in the chief executive's office: design that builds authority in corporate space without words

4 min read Read →
Tools for wedding planners: how do you elegantly break the ice between guests who do not know each other?
Alibi

Tools for wedding planners: how do you elegantly break the ice between guests who do not know each other?

4 min read Read →
The lounge in a luxury hotel and spa: how do discreet cards bring guests together in the hotel bar?
Alibi

The lounge in a luxury hotel and spa: how do discreet cards bring guests together in the hotel bar?

4 min read Read →
Furnishing a VIP waiting room in a medical clinic: how do you lower a patient's stress before an expensive procedure by removing phones?
Alibi

Furnishing a VIP waiting room in a medical clinic: how do you lower a patient's stress before an expensive procedure by removing phones?

4 min read Read →
Gifts for foreign delegations: where cultural neutrality meets European elegance
Alibi

Gifts for foreign delegations: where cultural neutrality meets European elegance

4 min read Read →
Business gifts for the legal profession: discretion, the gravity of office and the highest quality of craft
Alibi

Business gifts for the legal profession: discretion, the gravity of office and the highest quality of craft

4 min read Read →
A gift at the car dealership: how do you stand out at the handover of a new car and build loyalty?
Alibi

A gift at the car dealership: how do you stand out at the handover of a new car and build loyalty?

4 min read Read →
The welcome pack in premium real estate: what does a developer hand over with the keys to a luxury apartment?
Alibi

The welcome pack in premium real estate: what does a developer hand over with the keys to a luxury apartment?

4 min read Read →
Business travel (incentive travel): a luxury tool for bringing managers together on company trips
Alibi

Business travel (incentive travel): a luxury tool for bringing managers together on company trips

4 min read Read →
A farewell and promotion gift: an elegant thank-you for many years of work in a corporation
Alibi

A farewell and promotion gift: an elegant thank-you for many years of work in a corporation

4 min read Read →
Protocol and diplomatic gifts: a solid oak box with a gold crest as a discreet ambassador of a region (B2G)
Alibi

Protocol and diplomatic gifts: a solid oak box with a gold crest as a discreet ambassador of a region (B2G)

3 min read Read →
A delicatessen hamper with wine or a premium keepsake: how do you optimize the budget for gifts to key clients?
Alibi

A delicatessen hamper with wine or a premium keepsake: how do you optimize the budget for gifts to key clients?

4 min read Read →
Corporate gifting with class: luxury business gifts for board members (C-level) and investors
Alibi

Corporate gifting with class: luxury business gifts for board members (C-level) and investors

3 min read Read →
A tool for apology in a relationship: a luxurious gesture when you want to say “sorry” and make peace
Alibi

A tool for apology in a relationship: a luxurious gesture when you want to say “sorry” and make peace

3 min read Read →
Concierge

A question
after reading?

Odoardo
Answered by Odoardo Soul™ — an AI system, not a person.We save the conversation so the concierge remembers the context — details in privacy policy.
The Filmable Book by Odoardo™

Does your space love the camera?

Free entries are open for the yearbook of places with exceptional light, composition and character. Show us how your space loves the lens.
Enter your space
Luxury of Ignorance — The senses bring a space to life, knowledge keeps it safe Marcin Jamro, PhD, DSc, Eng. Discover the e-book

In brief

Odoardo Journal™ is the layer of ideas behind Odoardo™: essays and analyses of how physical matter, discreet technology and the five senses change the experience of a space. The texts are organized by the senses of place — touch, hearing, sight, memory and presence — and by The Filmable Book by Odoardo™.

Key facts

Category
Alibi
Number of articles
46

Questions and answers

What is Odoardo Alibi™?

It is an oak case with 100 black-and-gold cards — 50 with questions and 50 with illustrations — that gives you an elegant alibi for starting deep conversations, private and business alike.

When does Odoardo Alibi™ work best?

At dinners, gatherings around the table, evenings for two and small team meetings — wherever a conversation is meant to stay in memory.

What do we write about in this category?

About the culture of conversation, the rituals of the table and scenarios for meetings that build real relationships.